PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.
Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine’s sponsored links when someone searches on a keyword that is related to their business offering.
Platforms such as Google AdWords and Bing Ads are important to your business.
When our clients ask us to define Pay Per Click, we tell them that PPC is a very cost-effective means to get their site noticed by their target audience.
While our other Internet marketing strategies are gradually helping their site achieve their natural ranking potential.
With our pay-per-click marketing (PPC) expertise, Web Works can help take your accounts to the next level. We customize strategy and reporting tailored to your needs.
Web Works provides the support and guidance you require to accomplish your goal, be it maximizing return on investment, increasing leads, or driving brand awareness.
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